KARACHI: Nokia and Warner Bros. Pictures have teamed up for a global co-marketing partnership with this summer’s eagerly anticipated, Man of Steel from Warner Bros. Pictures and Legendary Pictures. The association is aimed at bringing the Superman franchise even closer to movie enthusiasts through exclusive Man of Steel content, including merchandise.
Like the Man of Steel, the Nokia Lumia 720 boasts its own remarkable powers with an award-winning unibody design, the high-end camera and next generation imaging software delivering high-quality low light images and clearer, sharper video.
Superman fans have even more to celebrate with the partnership bringing a collection of exciting content. These include an immersive Man of Steel app, exclusive to Nokia Lumia Windows 8 smartphones, and the chance to win tickets to the Global and European Premieres.
“Nokia’s exclusive app and content for Zack Snyder’s fresh take on a loved classic provides fans around the world with the perfect opportunity to connect with The Man of Steel through Nokia Lumia- the perfect smartphone for powerful imaging and entertainment,” said Arif Shafique, country general manager, Nokia Pakistan & Afghanistan.
Through the partnership, Superman fans will have access to:
- Official Man of Steel Hub: Nokia consumers can visit for a collection of exclusive content including: digital comics, video content, and images. The site will also host a photography challenge, giving fans the chance to win tickets to the film’s world premiere in New York, along with limited edition, official memorabilia
- Man of Steel Mobile Application: Fans can bring Superman to life with the official Man of Steel app, exclusive to Nokia Lumia Windows Phone 8. With an interactive challenge, mobile personalization content, official Superman Digital Comics from DC Comics. Download the app at Nokia.com/Man of Steel
- Man of Steel Limited Edition Accessories: Fans will have the chance to get their hands on limited edition Fatboy charging pad pillows and phone covers for the Lumia 720